Tips to Attract Customers to Your Commercial Property

Here at Boxpod, we are all about commercial property. If you have a commercial property, we can help you to match it with your ideal tenants, through our website. In order for you to find the best tenants for you – and to be able to get the most ROI for the property – it is important that you make your commercial property as attractive as possible.

We are keen to help all of our commercial property landlords to find their perfect tenants, and this is why we have put together this guide to make your property as attractive as possible to your prospective tenants. It is important to remember that attracting a commercial property tenant is very different from domestic tenants, and it is important that you look to consider these differences when you are advertising it.

So, without further ado, here are our tips on making your commercial property as attractive as possible to the people that you are looking to rent to:

  1. Location

Location is one of the most important considerations that a business makes when they are thinking about their commercial property. Businesses that, for example, are looking to ship products around the country (or further afield) might look to be close to motorways, airports, or ports, for example. Other businesses that want to rent a space for a retail unit would perhaps want to be somewhere that has a high amount of footfall, for example.

Based on where your commercial property is based, it is important to consider which businesses are best suited to the area, and you can then look to attract tenants that fit with this sector.

  1. Consider your ideal tenants

In a similar way to when you are renting a domestic property, it is important to think about who you are trying to attract. Location is not the only factor here. Are you trying to rent to a large business, is it a retail unit, a restaurant, workshop, or warehouse, for example? You should then do what you can to show how the unit can be used by these potential tenants.

If, for example, you have a warehouse ideal for storage, make sure that it is completely empty. Perhaps fit some office furniture if you are expecting to rent the property to a business for their offices. If you are looking for heavy-technology businesses, make sure that you have excellent internet, or you might want to consider a childcare centre if you are looking to attract businesses that are popular with parents. Anything that can help visitors to visualise being in the property can be useful.

  1. Security

Regardless of the business type, security is a big factor for commercial tenants. Whether it is for the security of their staff, office furniture, or stock, it is important that your commercial property not only is secure but also looks secure.

You should consider investing in security measures such as CCTV, security guards, and access cards, for example. This will not only show your tenants that you care about them and their security but also help to protect your own property.

  1. Decent Wi-Fi

No matter what kind of business is due to be taking the commercial property over, they will almost certainly want to have Wi-Fi access. The prospect of having a good Wi-Fi connection might not be the main factor in deciding whether they go with your property, but it will probably be a factor.

You should look at getting good business Wi-Fi, preferably with 24-hour help should there be a problem. You could also consider getting Wi-Fi for tenants and also guests.

  1. Spare space

Some commercial spaces have areas that are not being used. In order to offer as much as possible, help to attract better tenants – and potentially earn yourself more money – you could think about using these spare areas for anything from rentable meeting rooms or breakout rooms to gyms, shower rooms, or even a children’s daycare centre.

These can all increase the amount that you can charge as well as make your property more attractive to potential customers.

  1. Go green

As the world becomes more and more aware of the climate crisis that we are facing businesses are increasingly looking for ways to prove that they are doing what they can to go green. Their business premises is a big factor, and for a business, there is nothing better than saying that their workspaces are environmentally friendly.

Try to incorporate as many green solutions as you can into your property – from ensuring that it is as well-insulated as possible, to fitting solar panels, green roofs, or energy-efficient boiler systems. You could also think about the products that you are using to clean the property as well as ensuring that you have recycling facilities available to your tenants.

  1. Cost-saving measures

When a business rents a commercial property several other costs come along with it. It might be parking, internet, or energy costs, for example. If possible, try to include as many cost-saving measures as you can into the deal – and make sure that you highlight them when you are advertising the property. If you provide parking, this can be a massive incentive for businesses to choose you!

  1. Building exterior

Curb appeal is not only important for domestic properties, but also commercial properties. Businesses want to be proud of where they are based, for some, looking to attract customers from outside, and for others, just because they want to look good. Make sure that the outside of your property is looking good – neat and tidy, professional, and appealing. This could need a repaint, perhaps a clean-up, or maybe some landscaping.

You don’t need to spend too much, but it can be worth it.

  1. Speak to your tenants

Whether you have a property with multiple tenants or a single occupier, it is important that you know how they feel about what you have to offer. This not only enables you to keep the tenants that you are happy with but also make any tweaks to what you are offering to new businesses. By keeping these lines of communication open, you can ensure that you are providing the best service possible.

Looking to expand or grow your business? Find your perfect space on Boxpod.

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